CJ’s Bought by Phelan Family Brands

Islanders were surprised to learn that Curt and Jacquie Coon, proprietors of CJ’s on the Bay Restaurant, had negotiated the sale of CJ’s located on Smokehouse Bay at the popular Esplanade on Collier Boulevard.

Opening in 2008, this husband-and-wife team took a struggling venue to one of the most successful and revered operations on Marco Island. Curt and Jacquie announced in a letter they will be retiring but staying here on the island they now call home. In the announcement, Curt and Jacquie said: “Over the years, we created a CJ’s team of dedicated professionals that consistently provided quality food and outstanding guest service in a fun, friendly and relaxed environment and epitomized the heart and soul of the Marco Island community.

As happens, life throws everyone a curve in terms of health and personal circumstances. Although we were hoping to overcome some long-range health issues, it has become evident that we cannot provide the time, energy and mental focus CJ’s requires for continued success. Due to this, we have made the heart-breaking decision to retire and allow CJ’s to move forward as part of the Phelan Family Brand. We believe the Phelan Family demonstrates many successful characteristics in Southwest Florida with a strong commitment to their employees.” 

Rick Siegel, past President of the Marco Island Chamber of Commerce said, “They have been wonderful to all of the organizations and nonprofits across the island whenever those groups had a need.” 

Phelan Family Brand have 25 years’ experience as restaurant operators with several successful establishments locally including the Deep Lagoon Seafood and Oyster House (also located at the Esplanade) and Pinchers Crab Shack. They also have Texas Tony’s Rib and BrewHouse, Bay House Restaurant, Phuzzy’s Boat Shack, and Two Fillets along with other Pinchers locations in Florida.